Personalization is not a new concept in the travel industry - but the next level of engagement between brands and travelers is starting to take affect.
This is due to the ongoing proliferation of social media-led services and advances in technology that, coupled together, can give travel providers an entry point into so-called "hyper-personalization".
Voice-assisted technology will only accelerate such types of interaction available within the industry, organizations such as
WNS
believe.
Deepak Gupta, business head for travel and global customer interaction service lead at the tech solutions provider, spoke to PhocusWire during The Phocuswright Conference 2018 in Los Angeles...
PhocusWire @ Phocuswright 2018 - Partner Interview: WNS