Nethone is a fraud protection company committed to solving fraud and reducing unnecessary transaction friction through a better understanding of online users.

Our advanced proprietary profiler and machine learning models effectively prevent payment fraud and protect merchants and their clients by understanding every user behind a transaction.

Nethone has grown to over 70 employees including a dedicated team of data scientists and IT security experts who cooperate with global players in e-commerce, digital goods and financial industries.

PhocusWire coverage :

• E-commerce fraud fighter Nethone raises $6.7M
• Experts warn companies to prepare for security breaches when travel restrictions lift
• Travel payments, part 2: Balancing friction and risk in fighting fraud

Strategic goals for 2022

The importance of cybersecurity is constantly growing, resulting in more and more entities seeking their place in this exciting and necessary space.

While being active in this market for the past five years, we know that we cannot become complacent and rest on our laurels.

Growing competition from well-invested fraud protection companies on the one hand, and dynamic professionalization of fraud on the other, mean that we still have a lot to do both in terms of educating the market about threats and effective methods of protection, as well as further development of our product range.

What we have created is already available for a more comprehensive commercial offensive.

Lessons learned over the last year

We understand the need for Strong Customer Authentication (SCA) that respects the end user's privacy via passive behavioral biometrics: our account takeover product fits right into customer expectations of a frictionless experience and non-invasive privacy methods for securing online interactions.

End users expect UX that shapes the future of e/m-commerce.

Mobile payments in e-commerce have become huge, which is why we've been investing for the last few years in unique profiling competencies, so that we can become the go-to fraud detection and prevention solution for online businesses that aim to become mobile-first leaders.