Trade Association

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News / Startups
UnTours Foundation plans $10M investment for better tourism future
By Linda Fox | February 2, 2023
The foundation's partners include Expedia Group, TUI Care Foundation, Adventure Travel Trade Association, Flywire and B Tourism. Read More
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Opinion / Technology
CES throws spotlight on tech to improve the traveler experience
By Arnie Weissmann - Travel Weekly | January 13, 2023
The recent Consumer Electronics Event attracted 114,000 attendees and included more of a focus on travel and travel technology than in previous years. Read More
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News / Online
WTTC and Sustainable Hospitality Alliance unite for environmental push
By Linda Fox | October 17, 2022
The pair have signed a Memorandum of Understanding committing both organizations to working together on reducing the environmental impact of the hospitality industry. Read More
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News / Distribution
Q&A: Travel Technology Association on DOT transparency proposals
By Robert Sik - Travel Weekly | October 12, 2022
Stewart Alvarez, president of the Travel Technology Association discusses how the DOT's proposal around disclosing ancillary fees might affect members. Read More
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News / Online
WTTC highlights need to prioritize cyber security
By Linda Fox | April 25, 2022
The World Travel & Tourism Council’s Codes To Resilience Report, launched in partnership with Microsoft, focuses on cyber crime protection and best practices. Read More
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News / Online
NFTs are falling into three categories in travel (so far)
By Linda Fox | March 28, 2022
Funding into startups focused on NFTs across all sectors multiplied almost 40 fold from 2020 to 2021. Read More
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News / Technology
VIDEO: The intersection of politics, policy and planning
By PhocusWire | January 6, 2022
Behavioral shifts, new business models, political divides, legislation and regulations complicate destination management, creating a ripple effect throughout the travel ecosystem. Read More
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News / Distribution
Travel industry urged to be more ambitious on sustainability
By Linda Fox | November 11, 2021
A Roadmap to Net Zero report from the WTTC and Accenture says some elements of travel could fully decarbonize before 2030. Read More
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Interview / Technology
VIDEO: The Data Appeal Company - Launch pitch at Phocuswright Europe 2021
By PhocusWire | July 8, 2021
The company's Data Appeal Studio is a data-driven destination analysis platform based on location and experience intelligence. Read More
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Opinion / Online
How to evolve destination marketing for the future of travel
By Katie Anderson and Alli Bolger - Colle McVoy | June 28, 2021
We believe COVID‐19 is allowing the travel industry to reevaluate, readjust and reimagine the definition of sustainable travel and, as a result, what that could mean for the future of destination... Read More
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News / Online
VIDEO: Capturing the social zeitgeist with Clubhouse for travel
By PhocusWire | May 5, 2021
The audio-only meeting and discussion app has only been in the market since March 2020 but has since ignited speculation ranging from it being a podcast-killer to the future of customer engagement and... Read More
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Opinion / Technology
How tourism organizations can refresh their post-pandemic data strategy
By Piyush Shrivastava - Adara | April 14, 2021
Many destination marketers have been operating in a state of waiting. Waiting for the pandemic to subside, for travel to begin in earnest and for social distancing limitations to be relaxed. Read More
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Interview / Online
Sounding Off: Travelers may have other goals than doing the right thing
By PhocusWire | April 9, 2021
The best hope that anyone can have right now is that people will actually come through on the industry's desire to capitalize on pent-up demand AND do so in a way that at least illustrates signs of a... Read More
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News / Online
Prince Harry-backed Travalyst coalition urges industry collaboration to “rebuild more responsibly”
By Mitra Sorrells | January 29, 2021
Former Skyscanner CEO Bryan Dove is now chairing the coalition, working alongside Prince Harry, The Duke of Sussex, who launched it in 2019 with Booking.com, Skyscanner, Trip.com Group, Tripadvisor and... Read More
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News / Technology
VIDEO: Using tech to go from overtourism to sustainable tourism
By PhocusWire | January 13, 2021
Now is the time for destinations to build strategies to manage the recovery and avoid some of the problems that developed as a result of too many tourists flooding popular areas. Read More