Tourist Organization

 alt="itb-berlin-travel-talk"  title="itb-berlin-travel-talk"
News / Online
Travel Talk: Takeaways from ITB Berlin
By PhocusWire | March 13, 2023
Returning to the marquee travel trade event for the first time in four years, Northstar’s thought leaders share first impressions. Read More
 alt="lgbtq travel"  title="lgbtq travel"
News / Online
Misterb&b creates safe space for LGBTQ+ travelers and hosts
By Arvindh Yuvaraj - WebinTravel | March 13, 2023
Matthieu Jost, CEO and co-founder of Misterb&b, is all too familiar with how discrimination can spoil the travel experience. Read More
 alt="VisitBritain campaign"  title="VisitBritain campaign"
News / Online
VisitBritain seeks more bookings with £10 million campaign
By Derek Catron | February 28, 2023
VisitBritain’s latest inbound tourism forecast shows continued strong recovery in overseas visitor spending. Read More
 alt="wef-davos-travelling-differently"  title="wef-davos-travelling-differently"
News / Technology
Travel’s resilience and sustainability in spotlight at Davos
By Linda Fox | January 18, 2023
Heathrow boss John Holland-Kaye, Journera CEO Jeff Katz, the Rwandan Development Board's Clare Akamanzi and Thailand's finance minister Arkhom Termpittayapaisith discuss pressing industry issues at the... Read More
 alt="hypersq-reward-travel"  title="hypersq-reward-travel"
News / Startups
Former Expedia exec wants to reward people for exploring the world
By Linda Fox | January 10, 2023
HyperSQ wants to reward travelers for traveling and create a more targeted approach to marketing for travel companies. Read More
 alt="Destinations International creates DEI pilot powered by Tripadvisor"  title="Destinations International creates DEI pilot powered by Tripadvisor"
News / Online
Destinations International creates DEI pilot powered by Tripadvisor
By Kathryn Walson | November 7, 2022
The “Tourism for All” program will be made available to all destinations beginning in early 2024. Read More
 alt="Destinations tap data to lure visitors amid travel comeback"  title="Destinations tap data to lure visitors amid travel comeback"
News / Online
Destinations tap data to lure visitors amid travel comeback
By Kathryn Walson | October 31, 2022
Destination marketers have access to more data sources and more granular detail than they’ve ever had before. Read More
 alt="zartico-20-million"  title="zartico-20-million"
News / Startups
Zartico raises $20M to help destinations make sense of visitor data
By Mitra Sorrells | September 21, 2022
Founded in March 2020, Zartico has raised a total of $24.5 million and says it has more than 180 customers. Read More
 alt="road-travel-phocuswright-europe-2022"  title="road-travel-phocuswright-europe-2022"
From Our Partners / Startups
VIDEO: Road.Travel on the convergence of connected cars and travel
By PhocusWire | July 22, 2022
Road.Travel works with automobile manufacturers to integrate its curated road trips into their vehicles. Read More
 alt="The increasing ways the metaverse plays a role in travel"  title="The increasing ways the metaverse plays a role in travel"
News / Technology
The increasing ways the metaverse plays a role in travel
By Linda Fox | April 27, 2022
Almost two-thirds of consumers say they have already purchased a virtual product or participated in a virtual experience in the past year. Read More
 alt="vancouver-island-social-enterprise"  title="vancouver-island-social-enterprise"
News / Online
DMO to social enterprise – sustainability's next step?
By Mitra Sorrells | April 22, 2022
Tourism Vancouver Island is now 4VI, a social enterprise that will invest its profits into activities that support the island's people, communities and environment. Read More
 alt="touch-stay-seed-funding"  title="touch-stay-seed-funding"
News / Startups
Touch Stay books £500K in funding for digital guidebook
By Linda Fox | April 6, 2022
The funding came from a number of investors including SiteMinder founder Mike Ford. Read More
 alt="Sounding Off: Metaverse requires a big change in perception to be accepted"  title="Sounding Off: Metaverse requires a big change in perception to be accepted"
Interview / Technology
Sounding Off: Metaverse requires a big change in perception to be accepted
By PhocusWire | March 25, 2022
The concept will need more than the promise of showcasing a destination or service for it to truly replace the physical enjoyments that travel can provide. Read More
 alt="phocuswire-pulse-visit-iceland-strategy"  title="phocuswire-pulse-visit-iceland-strategy"
News / Online
VIDEO: How destinations can consider new roles and strategies
By PhocusWire | January 10, 2022
Arguably the biggest challenge for a destination trying to market itself amid a global pandemic is how to do so when people can’t travel. Read More
 alt="VIDEO: Climate change is an inconvenient truth for travel"  title="VIDEO: Climate change is an inconvenient truth for travel"
News / Technology
VIDEO: Climate change is an inconvenient truth for travel
By PhocusWire | November 22, 2021
This session at The Phocuswright Conference is an uncomfortable listen for any brand or executive who knows they could and should be doing better around sustainability. Read More